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About Citromax Flavors

Citromax Flavors maintains state-of-the-art flavor development and production facilities in Carlstadt, New Jersey.


From Citromax Flavors’ Carlstadt, New Jersey facility, we produce some of the most recognized, iconic flavors for beverages, confectionery products, dairy, and baked goods from state-of-the-art flavor development laboratories.

A strong focus on products that support health and well-being drives the culture of our QAI-certified facility. Our flavor specialists employ the latest technology to produce the most desirable taste characteristics that are compatible with the most advanced processing techniques.

Significantly, the starting point of our citrus and other fruit flavors begins at our own agroindustrial complex in Tucumán, Argentina.

Our New Jersey facility is complemented by Citromax Essencias Ltd., our sister company in Brazil.

At this site, a range of flavors from savory to sweet to tropical selections, is produced and distributed to manufacturers of foods and beverages around the world.


From 1960 to today

The success that has been attributed to the Citromax family of companies is no doubt a product of the hands-on family management that the company has sustained over the past 60 years.

Beginning with Jacob Glueck and continuing with his daughter, Vivian, who took over the reigns of day-to-day management in 1997, Citromax’s sterling reputation in the food and flavor industry is undoubtedly attributable to the Glueck’s commitment to growth, innovation and excellence.



Jacob Glueck takes the reins of Citroil Enterprises in the U.S. and Fritzsche SAICA in Argentina, focusing on industrial flavors and fragrances. Meanwhile, Citromax S.A.C.I., based in Tucuman, Argentina, specializes in lemon processing, encompassing every step from essential oils to dehydrated peels. By the 1980s, the company expanded its presence in Tafi Viejo, Tucuman, cultivating numerous orchards and boosting its global market share. Concurrently, Citromax Essencias Ltda. began operations in Brazil, emphasizing savory flavors.

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The 1990s witnessed significant expansion for Citromax S.A.C.I., acquiring El Solco and consequently doubling its land holdings. Vivian Glueck succeeded her father, Jacob, overseeing Citroil Enterprises, Citromax S.A.C.I., Fritzsche SAICA, and Citromax Essencias Ltda. Furthering its Tucuman foothold, the company built its own fruit packing house. The subsequent decade, the 2000s, brought notable developments for Citroil Enterprises, including a new advanced facility in Carlstadt, New Jersey. Citromax S.A.C.I. achieved organic certification for its orchards and products, ventured into premium highbush blueberry production, and advanced its sustainable initiatives by adopting solar energy.

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Recent Developments

Citromax continued to innovate and evolve, launching a new flavor division. This period also saw the enhancement of their research capacities with state-of-the-art laboratories and equipment. Emphasizing sustainability, Citromax installed solar panels at its New Jersey facility, cutting down fossil fuel dependence. The company’s Tucuman operations relocated to Monteros for expansion. As Citromax approaches 2024, it stands poised to mark six decades of excellence in delivering premium citrus and flavor products.

Our founder

A native of Hungary, Jacob Glueck learned the flavor and fragrance business at the feet of his father in Europe.

A Holocaust survivor, who came to the shores of America with little more than a hope and a dream, Mr. Glueck went on to create one of the world’s foremost flavor and industrial fragrance house giants which still thrives today. It began in the 1960s, when he assumed management of U.S. flavor house Citroil Enterprises and Fritzsche SAICA, an Argentine company devoted to the creation and industrialization of flavors and fragrances for industrial application.

In 1964, he founded Citromax S.A.C.I. and quickly built it into one of the world’s largest growers of lemons and producers of juices and oils. In 1997 Jacob’s daughter Vivian took over as acting head of the company, and in 2001 Vivian was officially named President of the family of Citromax companies.

Jacob was also a Talmudic scholar, a Jewish communal leader, a supporter of Jewish education, and a benefactor to many Jewish institutions and causes. He received an honorary degree from Yeshiva University and was awarded the Rabbi Isaac Elchanan Theological Seminary’s highest honor, the Eitz Chaim Award.

Jacob died at age 89 in 2013.

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Meet the team

“Everyone at Citromax thinks about creating the best customer experience first, then works backward from there.”

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